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The annual La Jolla Art & Wine Festival returns to the village of La Jolla on October 19 &20, 2024.  Spanning Girard Ave between Prospect St and Torrey Pines Road, this prestigious two-day juried art show and wine and beer festival is FREE and open to the public. Featuring the works of over nearly 160 artists and attendance of 40,000+, the LJAWF has something for everyone including a silent auction, roving entertainment, family art center, premier wines and San Diego’s top craft brews and distilleries.

The majority of these art-lovers are 30 to 50-year old residents of the affluent community of La Jolla, its surrounding neighborhoods, and many come to the LJAWF with young children. The La Jolla Art & Wine Festival offers a unique way to reach this appealing demographic in an upscale, relaxed setting where they are receptive to brand messages. Most importantly, all proceeds from the event benefit the local public elementary, middle and high schools (La Jolla, Torrey Pines, and Bird Rock Elementary Schools and Muirlands Middle School, La Jolla High School), so that your marketing dollars will be reinvested in the communities where you do business.

For complete information on sponsorship levels and benefits, please contact us at Customized package designed to meet your marketing and financial goals are available.


This being our inaugural year at the esteemed La Jolla Art & Wine Festival, we were thoroughly impressed. From the outset, Sherry and Brenda offered unwavering support, ensuring a seamless and successful participation. The event organizers' extensive efforts in digital marketing and social media promotion significantly contributed to its outreach. 


The festival itself perfectly aligned with our expectations, drawing substantial foot traffic and attracting a notable presence of influential community members. Our experience was nothing short of delightful, and our achievements exceeded our aspirations. We eagerly anticipate the prospect of returning next year.

Kaveh Nourmofidi of Aficio22


Geppetto's has been involved in La Jolla Art and Wine festival since the very first year!

We love it! It brings families together and supports our local public schools with much needed funds.


Kids have a blast in the Geppetto's Family Art Center and it's now a La Jolla tradition!

~ Brian Miller, Owner of Geppetto's

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